The National Organization for Women aims to take action to bring true equality for all women in America, and toward a fully equal partnership of the sexes.

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Miss America Protest


Women’s Liberation groups, including New York Radical Women and Redstockings, joined by members of New York NOW, targeted the Miss America Beauty Contest in Atlantic City.

Women’s Liberation organizers disrupt the live telecast of the Miss America Pageant in Atlantic City.(Sisterhood is Powerful, 1970)

Women picket on the Atlantic City boardwalk.(Wide World […]

A Call to Boycott Colgate-Palmolive products!

Join now in boycotting Colgate-Palmolive products due to their company rules that keeps women out of top-paying jobs by prohibiting them from lifting more than 35 pounds! We will be demonstrating in front of the company’s NYC headquarters and will even hold a “flush-in” where we will flush their products down the toilet in front […]

Colgate-Palmolive Boycott


NOW sponsored a boycott of all Colgate-Palmolive products to protest the company’s long-standing fragrant discrimination against female employees. In addition to the usual separate seniority lists, unequal pay rates, and exclusion from promotion to better jobs on the grounds of “state protective legislation,” the company has been laying off women with more than twenty […]